Nike Communications, a leading luxury lifestyle agency, is looking to add a Senior Influencer Marketing Manager to its Digital Lab team. The ideal candidate for this team would have a history of working with influences and talent on the agency side, experience working with lifestyle brands a plus but not necessary. This role will oversee a team of two but has lots of opportunity for growth.
The responsibilities of the role may include (but are not limited to):
-Crafting end-to-end full-scale influencer campaigns that support client initiatives, objectives and KPIs
-Support in the day to day account management, including the review of influencer trackers, reports, recaps, filing images, social content, call agendas, invoices, budget management, etc.
-Manage the development of influencer creative briefs for photo/video shoots and be available to staff on-site if needed.
-Oversee planning and executing of influencer events that coordinate with branded initiatives and offer organic content opportunities for partners and consumers.
-Curate guest lists for influencer events: oversee outreach, negotiation, contracting and assist with post approvals for all guests.
-Ability to develop recap materials following campaign execution to measure and evaluate value, including ROI and performance metrics.
-Develop and maintain ongoing relationships with influencers and content creators.
-Partner with Director of Influencer Marketing on all new business proposals
-Manage Digital Associates, Coordinators and interns and delegate roles and responsibilities
-Minimum 5 years of PR/Influencer account management experience; agency experience is required
-Bachelor’s degree in marketing, communications, business or related field
-Prior team management experience required
-Excellent written and verbal communications skills
