PURPLE is actively seeking a bright and enthusiastic Public Relations Jr. Account Executive to join its Lifestyle Division in the agency’s New York office, working across our high-profile hospitality clients. The Jr. Account Executive will play an essential role in supporting the development and execution of integrated communication campaigns for Hospitality & Lifestyle clients and the team.
The right candidate should have a genuine passion for hospitality and public relations and an eagerness to learn and grow with our team. Must be comfortable engaging with media and clients, organized, driven and creative. Strong written communication skills and an established understanding of public relations are essential.
Maintain regular day-to-day contact and close relationships with key press
Facilitate the smooth running of the day-to-day function of each account team
Participate in brainstorms for creative ideas and publicity strategies to enhance PR campaigns, going beyond the role of the press office
Draft press materials and pitches
Generate media placements in appropriate titles
Assist with preparation and on-site at events when they resume
Analyse coverage across online, offline and blogs, and leverage added value from all PR activity
Track and clip all media coverage and send to clients
Essential administrative support such as call agendas and recaps; monthly reports; media database updates
Skills and Experience
1 year of relevant experience, full time or internship at a mid-sized PR agency within a hospitality or lifestyle environment.
Familiarity with the organization of press reports and press clips.
Solid understanding of and ongoing interest in media relations and strategy.
Effective communicator with an eagerness to grow and learn
Ability to work in a fast-paced environment, meeting tight deadlines.
Excellent prioritizing and time management.
Extremely well-organized, methodical, and efficient, with strong initiative.
Strong writing skills.
Computer skills including Outlook, Excel, PowerPoint, Google Doc, Cision
You are a team player who is hardworking and dedicated