The Position
Foxglove Communications is seeking an earnest and hardworking Account Director to join our team. In this position, you’ll work closely alongside Account Coordinators, Account Executives, Account Supervisors, and Vice Presidents on a rapidly growing list of acclaimed hospitality clients that span hotels, bars, restaurants, spirits brands, and culinary events across the country. The ideal hire excels at consistently providing thoughtful communication in a fast-paced, autonomous environment. Those who enjoy a small-company feel and who are drawn to a service-based and hospitality-driven culture should apply.*
Who We Are
Foxglove is a communications consultancy with expertise in brand strategy, PR, and marketing. Foxglove was founded by Gia Vecchio, a strategist and storyteller with over a decade of experience across hospitality, travel, beverage, and fashion brands that range from savvy startups to global, household names.
What We Do
- Brand Positioning
- Marketing Strategy
- Media Relations
- Media Training
- Activation
- Content Creation
- Social Strategy
- Partnerships
- Hospitality Consulting
Responsibilities
- Thoughtfully manage client business for a robust account roster.
- Serve as project manager and/or day-to-day lead on identified accounts under your purview; overseeing strategic planning, executing communications plans, pitching, thoughtful team delegation, and client reporting.
- Oversee and support assigned direct reports, including employees at the Account Supervisor, Senior Account Executive, Account Executive, Account Coordinator, and/or Intern levels.
- Serve as a shepherd of company culture internally as well as externally in how we service our clients and engage with the media and the broader hospitality industry.
- Actively contribute to management meetings, developing internal tools, resources, and standard operating procedure (SOP) documents, and fostering the company culture.
- Proactively take the lead on developing review materials and providing ongoing feedback, fostering a growth path for direct reports; identifying problems and posing solutions before they result in external issues or harm the company; and addressing performance challenges–consulting manager for input and review approvals.
- Cultivate and maintain media relationships, visiting clients and making beneficial new relationships for Foxglove overall, with a strong focus on national media.
- Maintaining awareness of key media awards, events, and festivals, cultivating deep relationships with organizers to leverage clients and the agency, ensuring appropriate clients and the agency are submitted, and participating in the upkeep of tracking documents.
- Media industry immersion and monitoring of key media outlets; reading and researching local media, relevant lifestyle + food magazines, online outlets, and influencers; ensuring media lists are current and effective.
- Lead execution of PR initiatives and in-market activations, including deskside appointments, interviews, FAM trips, and media events in markets across the U.S., serving as a senior Foxglove representative in your market and for clients that may not be under your day-to-day client roster.
- Manage event organization, overseeing lists, invitations, and run-of-shows for events.
- Research, write, edit, and distribute press materials; and mentor client teams in doing the same.
- Draft and disseminate agendas, press kit materials, client bios, website copy, and curated pitches.
- Oversee and maintain account reporting and thoughtfully share results.
- Develop and maintain client relationships, staying in tune with goals and results against the scope of work.
- Provide ideation for campaigns, strategic events, and partnerships.
- Recognize and bring client issues to the supervisor’s attention with a proposed solution(s); ability to navigate smaller client issues independently.
- Establish trusted partnerships with peers, clients, and media; create channels of communication to keep them informed and support the success of accounts and campaigns.
- Interview prospective candidates and lead the onboarding process
