The Brandman Agency is a dynamic, results-driven public relations firm, specializing in luxury travel, tourism, real estate and lifestyle brands. One of New York’s premier boutique PR agencies, their reputation for excellence is a direct result of a strong history of producing impressive, targeted results. The client roster includes a selection of the world’s most prestigious brands, clearly demonstrating the agency’s dedication and commitment to the goals of each and every client. Established in 2000, The Brandman Agency is headquartered in media-capital New York City, with offices in London, Sydney, Los Angeles and Palm Beach. With divisions focusing on both Travel & Hospitality and Real Estate & Lifestyle, The Brandman Agency brings a specialized array of expertise and insight from diverse backgrounds to each endeavor.

The Brandman Agency is looking for a highly motivated, social media-loving Digital Account Coordinator. The Digital Account Coordinator will assist our digital team in helping drive awareness, engagement, and overall success for our clients across various social media platforms. They will be given projects and tasks to execute both on their own and in a collaborative manner. The individual will be expected to bring interesting ideas to the table and help inspire future content and campaigns. This role is based in either New York City or Los Angeles and is a hybrid position.

General Skills and Attributes

• Thrive in a fast-paced environment while maintaining meticulous attention to detail.
• Possess exceptional organizational, prioritization, and follow-through skills.
• Demonstrate excellent communication skills, both written and verbal.
• Stay proactive and anticipatory in addressing team needs.  

Client Strategy

• Participate in creative and strategic ideation for campaigns and content concepts.
• Assist with social media audits and client onboarding.  

Client Communication and Coordination

• Compile agendas for client meetings and share with clients ahead of calls.
• Take comprehensive notes during client meetings.
• Manage meeting invitations through Outlook using Teams.  

Content Calendars

• Support the creation of monthly social media content calendars and address ad hoc content requirements.
• Schedule social media posts using our content scheduling tool.
• Monitor various social media platforms (e.g., Facebook, Instagram) and track conversation and content performance trends.  

Influencer Marketing

• Assist with vetting, sourcing, planning, and reporting of influencer collaborations.
• Assist with the development of curated lists of content creators, influencers, and creative professionals.  

Community Management

• Execute daily community management across multiple platforms.
• Ensure consistent brand messaging and voice for each client throughout content and conversations.  

Analysis and Reporting

• Compiling error-free weekly and monthly client reports.
• Analyze analytics to measure the success of campaigns and provide insightful recommendations.
• Research travel and hospitality industry-related topics and trends.  

The following skills are not required but highly valued:

• Previous relevant experience in social media.
• In-depth working knowledge of Facebook, Instagram, LinkedIn, and emerging social platforms.
• Experience editing or writing social-first content.
• Interest in hospitality and tourism.
• Creative, but also passionate about reporting and insights.
• Social-first photography and videography.
• Comfortable working with diverse brands and quick to pivot strategy and voice, based on client.

Salary commensurate with experience, ranging from $47,000-$49,000.

Qualified candidates should submit their resume to careers@brandmanagency.com with "Digital Account Coordinator" in the subject line.