To ring in the season of glitz, glamour and glee, Bloomingdale’s has teamed up with the new movie that puts style and spectacle center stage, 20th Century Fox Film’s The Greatest Showman. The highly anticipated film brings the story of big-top visionary P.T. Barnum to the big screen. The cinematic extravaganza guides every aspect of the retailers’ holiday celebration this year from exclusive product to in-store experiences and the iconic Bloomingdale’s 59th Street holiday windows.
This year, Bloomingdale’s teamed up with Swarovski to create the “Greatest Holiday Windows” on Lexington Avenue. The windows were unveiled on November 21st with jaw dropping circus acts and a special performance by Keala Settle who plays the Bearded Lady in The Greatest Showman. Actor and singer Zendaya, who stars in the film as well as the Bloomingdale’s holiday campaign, also joined in on the unveiling festivities.