Vogue Italia Editor-in-Chief Franca Sozzani joined Peroni Nastro Azzurro at the Italian Trade Commission, to announce the brands' global long-term partnership. The collaboration has led to the creation of a major exhibition in New York titled Peroni Nastro Azzurro celebrates The Visionary World of Vogue Italia. The exhibition curated by Franca Sozzani consists of photographs, interviews and footage tracing the history of the magazine and the iconic moments over its 50 year history.