Equinox, leader in high-performance lifestyle, and GROWN ALCHEMIST joined forces to host media, industry tastemakers, and VIP’s for a day of curated fitness classes and sunset cocktails to celebrate the launch of the duo’s latest partnership at Equinox’s Hudson Yards pool deck. During the day, guests were invited to try out Equinox’s upcoming fitness class, Yoga Sculpt, followed by an elevated cocktail hour party where attendees enjoyed lite bites, festive libations, and on-site spa treatments featuring GROWN ALCHEMIST products.
As of May 16th, GROWN ALCHEMIST products are now available in all Equinox locations, globally. This unique partnership allows Equinox members to optimize their performance, beauty, and overall well-being through GROWN ALCHEMIST’s extensive product offering. Designed to improve the skin health and function of the body, GROWN ALCHEMIST leads the way in maximizing skin-cell potential. Fusing the best plant-based and bio-tech ingredients available through clinically proven formulas, the partnership is designed to chase extraordinary results both inside and out, from head to toe.
GROWN ALCHEMIST products featured at Equinox clubs include their Energize Body Cleanser, Restorative Body Cream, Gentle Gel Facial Cleanser, and Hydra Care Shampoo + Conditioner. Later this Spring, Equinox will be revolutionizing its Spa programming and partnering with Grown Alchemist for elevated spa experiences with custom treatments at select Equinox Spas nationwide.
The suite of clean and sustainable products will also be available for purchase at the Equinox Shop in person and online.
Notable guests from the event included: Kelly Bensimon, Christian Bendeck, Sydney Bell, Colin Yeager, Jaleesa Jaikaran, Anthony Martinez, Jonathan Kirby, Tara Tomimoto, Jalen Coleman, Timi Odowu, Talisa Bauer, Laura Perlongo, Monica Aksamit, Veronika Loskyuk, Tina Lezhe, Tessa Norton, Jeff O’Donnell, Taylor Phillips, Ash Forde, Maryam Adebisi, Nastya Swan, Hayat Rakab, Katya Tolstova, and Rohma Siddiqui.
Image credit: Hippolyte Petit/BFA