Italian watchmaker Panerai unveiled its latest US Navy Seals-inspired collection at an intimate cocktail held at its newly opened flagship, Casa Panerai. Panerai boutiques across the USA joined the event and contributed 10% of their sales proceeds to the National UDT - Navy SEAL Museum in Fort Piece. The Beverly Hills location donated their share of proceeds to the SEAL Future Foundation.
Notable guests, including actress Laysla De Oliveria, attended the event. During an open panel discussion, Panerai US Brand President Philippe Bonay, retired Navy SEAL Master Chief Rick Kaiser, and former SEAL Hector Delgado delivered special remarks. Attendees enjoyed Italian hors d'oeuvres, perused Panerai's Navy Seals collection, and explored the latest boutique.
The evening concluded with a traditional SEAL toast featuring a special single-barrel whiskey exclusively sold to the SEALs organization. The evening was a success and a memorable flagship experience for all in attendance.
