IKEA U.S. hosted media and influencers at its 2nd Open House for an exclusive look at reinvented iconic pieces from the new Nytillverkad 80th Anniversary Collection and brought university living to life with IKEA Back to College essentials.
Guests enjoyed classic IKEA foods with a modern twist, watched and tasted drinks from a live coffee demonstration, listened to the sets by DJ Mac Joseph, and learned about unique storage and organization solutions and products. Plus each guest was able to visit the IKEA Campus Store for the essentials.
This preview event was attended by notable influencers and celebrities including Anabell Gao, Christopher Griffin, Ed Ngai, Jeremy Scheck, Luanna, Thania Peck, and more.
