Rolling Stone and leading sports-marketing agency Talent Resources Sports (TRS) reunited after a 4-year hiatus to bring Rolling Stone Live to Super Bowl LVII, in partnership with ticket marketplace Vivid Seats.
Collaborating on the Big Game weekend for the fifth time together, the pair joined forces to produce the return of their iconic Super Bowl Weekend event, which took place at The Clayton House in the heart of downtown Scottsdale. The Clayton House provided the perfect backdrop for the Super Bowl weekend celebration, where guests enjoyed performances by some of today's greatest music artists: Travis Scott, Robin Thicke, DJ Irie and DJ Whoo Kid. Celebrity attendees included the performers in addition to some of today’s biggest stars like Tiffany Haddish, G-Eazy, Keegan Michael Key, The Bella Twins, Kalani Hilliker, and Alix Earle, just to name a few.
The event helped raise funds for Rolling Stone Live's official charity partner the American Cancer Society (ACS). The NFL and the American Cancer Society have been teaming up to fight cancer and save lives since establishing its Crucial Catch: Intercept Cancer campaign in 2009. Funds raised through the Rolling Stone Super Bowl LVII event were contributed to support this program.