IKEA US provided an exclusive first look of their upcoming global IKEA Festival, hosted by nine cities including Austin, TX and Brooklyn, NY. IKEA Festival will formally kick off August 26th starting in Austin, circling the globe, coming back to New York September 2nd, visiting more global hotspots and finishing in Paris, France. This preview event was attended by notable influencers and celebrities including Peter Thomas Roth, Eric Rutherford, Eric West, Ralph Souffrant,  Michelle Song, Urszula Makowska and more.