Phygital luxury fashion brand, CULT&RAIN launched their metaverse, CULTR World in partnership with Outernet London. CULTR World forged the future as a fully immersive one-of-its-kind photo-realistic metaverse, rich with virtual waterfalls, graffiti walls, & intergalactic views. CULTR World is CULT&RAIN’s own unique metaverse platform, purpose-built for social engagement plus commerce, and rich with photo-realistic graphics that push the boundaries of creativity and design. CULT&RAIN took a radical step toward the digital future, pioneering “phygital luxury'' fashion in an immersive experience and showcasing products in an indistinguishable layer between virtual reality and real life.
Attendees included George Yang, Joe Russell, Elia D’anna, Skaiwater, Hilary Xherimeja, Hannah Martin, Blanche Howard, Annabelle Hoy, Sian Lilly, Cameron Valentina, Lee Da Jeong, Chrissy Rutherford, Sam Huber, Brilliant Nyansago, Andreea Cristea, Sam Salter, Lisa King, Lisa Wakefield, Raul Samuel, Karim Osman Adeshola, Paige Pilgrim, Martha Liversedge, Joshua Meeks Rayvon, Susie Viera, Cara Hayward, Lexi Bowes-Lyons, Moses Rashid, Dean Dobson, Kate Jasinski, Sam Bellisario, Jennifer Hills, Frieda Johnson, Michelle Vernege, Alok Madel, Esme Drummond, and Niamh Dunne