Nordstrom NYC celebrated its holiday takeover, 'Oh, What Funhouse!' in New York City with a one-night-only shopping event for VIPs, media, industry tastemakers, customers, and friends of Nordstrom. 

Notable attendees included Amy Sedaris, Hari Nef, Jenny Slate, Phoebe Robinson, Rachel Antonoff, Aube Jolicoeur, Liya Kebede, Polina Isadora, Lauren Ladnier, Luanna Pérez-Garreaud, Mark Boutilier, and Sephira Street.

The festive takeover transformed the flagship store inside and out, inviting guests to step into a world of sensory delight with the debut of 'Oh, What Funhouse!' — an immersive experience at the NYC Flagship that draws inspiration from childlike curiosity and the joy of giving. The entire store was transformed into a vibrant playground, guiding visitors through five interactive zones, each thoughtfully designed to awaken a different sense and spark inspired gifting.

Each level offered a unique atmosphere: music echoed through the atrium, scents sparked curiosity, mirrors distorted reality, textures invited touch, and candy flavors unlocked surprises. Together, the five floors created a surreal, joy-filled experience that reimagined holiday shopping as a celebration of generosity, creativity, and sensory delight. While they shopped, guests dined on holiday-themed treats and enjoyed interactive games.

'Oh, What Funhouse!' will be on display at the Nordstrom NYC Men’s & Women’s stores through January 5.

Image credit: Hannah Turner Harts, Madison McGaw, and Danté Crichlow/BFA