Fashion and lifestyle brand ALO, kicked off NYFW with a star-studded launch party in downtown NYC to celebrate the debut of the brand’s first-ever Luxe Bag Collection  - complete with an unforgettable DJ set by Mark Ronson. 

The event was packed with fashion’s most recognizable faces including the stars of the recently unveiled campaign, Candice Swanepoel, Amelia Gray and Daiane Sodre alongside icons such as Martha Stewart, Coco Rocha, Adut Akech, Delilah Belle, Ashtin Earle, Deacon & Ryan Phillippe, Patrick Ta and Sarah Jane Nader, among others.

At the event, guests got an exclusive first look at the newly debuted luxe bags and the campaign, beautifully shot by Steven Meisel. Now available to shop, ALO’s inaugural Luxe Bag collection features four artisan-crafted silhouettes, designed to move effortlessly from studio to street.

Image credit: Sansho Scott/BFA