Founder Becca Parrish hosted a dinner with creative trailblazers Laura Brown and Robin Standefer at downtown favorite La Mercerie to celebrate the launch of her agency's new advisory. Parrish Co draws on 20+ years of hospitality expertise and is a natural evolution of Parrish's eponymous agency, Becca. The advisory expands its existing communications, experiences and social media services to include brand positioning, talent recruitment, business development and more, while navigating the changing cultural landscape.

True to this ethos, the evening brought together a power-packed group from across the worlds of hospitality, fashion and design to celebrate food as the great connector. Guests including The Odeon's Lynn Wagenknecht, Lois Freedman, CEO/President of Jean-Georges Management, NYT Styles' editor Stella Bugbee and restaurateurs Missy Robbins, Jennifer Vitagliano and Victoria James, shared a Casa Dragones tequila toast and a beautiful spread from chefs Marie-Aude Rose and Heloise Fischbach, with conversations about curiosity and creative collaboration carrying the night away. 

Image credit: Ye Fan, Freya Gothelf