Daily Harvest celebrated the opening of brand’s first-ever IRL pop-up experience, the Refueling Station by Daily Harvest, in SoHo. The pop-up's chic take on a retro gas station is a physical expression of Daily Harvest’s greater mission to take care of food so food can take care of you.
Les Filles, an all-female DJ collective organized by Bec Adams and Alix Brown, spun as guests previewed the space. Guests also enjoyed smoothie samples directly from the Full Service Pump; an interactive car wash where guests could customize their very own Harvest Bowls; a ride on the ‘Cado Car, Daily Harvest’s Superfood spin on the nostalgic coin ride; and more.
