Mfa is excited to join No Kid Hungry in their efforts to end childhood hunger in America. Through targeted media relations, Mfa worked in conjunction with the internal culinary team to generate earned media for Night Out for No Kid Hungry while keeping No Kid Hungry’s overall mission at the forefront of media stories.
On April 27, more than 1,350 charity-minded New Yorkers gathered at 23 Wall Street for the city’s premier culinary event for a cause – Night Out for No Kid Hungry. The annual culinary event, which featured the city’s top chefs, restaurateurs, sommeliers and mixologists, raised nearly $1 million to support No Kid Hungry’s work to end childhood hunger in America. The event featured both a walk-around tasting portion – New York City’s Taste of the Nation for No Kid Hungry, offering handcrafted bite-size fare, bespoke cocktails and desserts of all kinds – as well as a separate, more intimate seated No Kid Hungry Heroes Dinner honoring Food Network’s Senior Vice President of Marketing & Brand Strategy Susie Fogelson and Kenbe Foundation’s Genevieve Lynch for their longstanding support of No Kid Hungry.
An impressive group of influential New Yorkers were in attendance, including ABC News' Chief Anchor George Stephanopoulos, Union Square Hospitality Group CEO Danny Meyer, Food Network and Cooking Channel President Brooke Johnson, NBA President of Social Responsibility & Player Programs Kathy Berhens, Laurie M. Tisch Illumination Fund President Laurie Tisch, Jill and Kiva Iscol, chef Anita Lo (Annisa), chef Bryce Shuman (Betony), general manager Eamon Rockey (Betony), chef Stuart Brioza (State Bird Provisions, San Francisco), chef Enrique Olvera (Cosme), chef Chris Jaeckle (all'onda, Uma Temakeria), chef JJ Johnson (The Cecil, Minton's), chef Sarah Simmons (Birds & Bubbles, City Grit), chef Eli Sussman (Samesa), designers Mara Hoffman and Matt Bernson, Amirah Kassem, Kate Greer, Liza Voloshin, and Food Network personalities Anne Burrell, Alex Guarnaschelli, Marc Murphy, Duff Goldman and Geoffrey Zakarian.