The team at BSG is a highly collaborative group, bringing together best-in-class expertise across brand marketing, talent management and PR. The culture is one where everyone learns from and leans on one another. We wholeheartedly subscribe to the philosophies of the “ship rises together” and “collaboration over competition”. BSG is a work hard, play hard environment where everyone has a true passion for pop culture and desire to create game changing marketing programs for our clients.
For the role of Senior Account Manager, Public Relations, BSG is seeking a unique and driven candidate with a PR/communications background, strategic mindset and strong media relationships to support a growing public relations team with clients across lifestyle, beauty and food + beverage. The right person will have a minimum of 6+ years of relevant agency experience, ideally within the lifestyle category (wellness, parenting, tech, food, lifestyle). This role will report to the Senior Director of PR.
Qualifications & Key Responsibilities include:
- Media and social savvy with specific experience in driving the development and execution of PR strategy, including traditional media relations and celebrity & influencer-led content and/or programs
- Strong and demonstrated experience in crafting and successfully pitching compelling storytelling angles across all facets of consumer and trade media – broadcast, print, digital, podcast, etc. including business features, financial announcements, brand/founder profiles, product reviews and more
- Possess a robust roster of media contacts within the business, lifestyle, food, celebrity and beauty categories, as well as an overall understanding of the current and changing media landscape
- Strong management skills with demonstrated experience in assisting senior leadership and leading junior team members and managing partners/vendors
- Demonstrated ability to plan and execute PR tactics including press mailers, desksides, events, media trips, experiential activations and more
- High competence in budget estimate building, tracking and management
- Proven experience in briefing team members in compiling and spearheading detailed and accurate activity recaps, signing off on successful program recaps
- Excellent written, verbal and interpersonal communication skills with ability to be client key point of contact
- Strong Microsoft Office suite and industry software (Cision, Meltwater) skills
- Extremely detail oriented
- Willingness to “roll up sleeves” and execute programs from start to finish – team player
Salary will be commensurate with experience.
If interested, please email pr@blendedstrategy.com
