Location: New York, NY
Field: Public Relations
Min. Experience: 3-4 year(s)
Basis: Full-time

Description:

Purple is actively seeking a bright, enthusiastic, and entrepreneurial Senior Account Executive to join its thriving beauty division. The right candidate will have excellent press contacts and demonstrate a high degree of initiative and creativity when pro-actively proposing new ideas. They will also be an articulate presenter, possess good writing skills, be competent at media analysis’, reporting and thrive on attention to detail. PURPLE represents a number of luxury beauty brands; including, Atelier Cologne, Boscia, Dr. Jart+, Eve Lom, Kevyn Aucoin, Ilia Beauty, RéVive Skincare and more, with several exciting, new client wins to be announced soon. This is a new role created to support new business.  

Day to day client contact and manage client updates.

Support your line managers with PR campaigns for diverse clients from conception to completion.

Brainstorm creative ideas and generate publicity strategies to enhance PR campaigns, going beyond the role of the press office.

Generate media placement in appropriate titles.

Maintain regular day-to-day contact and close relationships with key press. Organize and support launch events for media and influencers.

Be a brand champion for your clients and build strong relationships with them.

Analyse coverage across online, offline and blogs, and leverage added value from all PR activity.

Established, strong industry contacts with LA based beauty press and influencers, both online and in print and with key beauty bloggers

Manage interns & help them grow & develop in their careers.Proven success in product placement

Create press releases that are both visually appealing and informative.

Possess excellent team skills, working alongside junior and senior members of the team.

Liaise with all clients to ensure the brand voice is consistent in each market.

Efficient, organized with excellent time management skills and adherence to deadlines.

Requirements:

3-4 years of communications experience, preferably within the beauty industry

Exceptional verbal and written communication skills

Team player who thrives on collaboration. 

Has ability and desire to interact with people at all levels.

Ability to work well independently in a fast-paced environment under hard deadlines.

Superior organizational and problem-solving skills

Strong working knowledge of social media platforms and print & online publications Invested interest and knowledge of beauty industries and stays up-to-speed on current trends.



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