We are actively looking for an Account Coordinator to join our Short Form Media team in our Carlsbad, CA office. S/he will work directly with the Account Executive in supporting our clients’ direct response TV (DRTV) marketing campaigns.
The Account Coordinator is responsible for the following, but not limited to: preparing client communications, assisting the Account Executive with strategic planning for Short Form DRTV clients with ROI and/or audience delivery goals in mind, delivery of timely performance reports, generating and justifying media proposals, and supporting our media buyers throughout the media development process.
WHAT YOU’LL DO
-Support the Account Executive to ensure daily tasks are completed in an efficient and quality manner
-Identify, document, and communicate client needs, goals, and expectations to team and parties involved
-Attend weekly client calls with Account Executive and assist with preparation of all materials needed for client calls
-Daily review of media performance to ensure clients’ KPI’s (key performance indicators) are being met
-Assist Account Executive with the planning and management of client budgets
-Daily interaction with buyers to obtain station rates and negotiate future media bookings
-Daily interaction with buyers and media assistants to ensure media is airing at the times and rates requested by the Account Executive and agreed to by the buyer
-Plan effective media schedules using historical client data, syndicated research tools, target demographic info and competitor analysis
-Prepare client presentations and custom reports using PowerPoint, Excel, or other tools
-Regularly communicate on work assignments, reporting challenges to the attention of the client services manager
-Other assignments as delegated
Minimum Requirements:
-Proficiency in Microsoft Office, Excel and PowerPointStrong written and verbal communication skills; effective communicator using client appropriate language
-Capable of multitasking and possesses strong prioritization skills
-Self-motivated; inquisitive, proactive & strong initiative (learns/ask questions, applies, grows)
-Ability to work well in a collaborative environment as well as individually
-Detailed oriented, well organized and able to thrive in a deadline-driven environment
Preferred Education, Experience, and Skills:
-Bachelor’s Degree in Marketing, Advertising, Media, Business or related field of study
-Interest in developing skills around the following: media buying, traffic, data operations, invoicing, sourcing, and analytics; direct experience a plus
-Knowledge with various reporting systems and analysis tools desired, but not required
