Secure consistent and quality media placements with proactive pitching
Responsible for client satisfaction and strategic results
Maintain client relationships through meetings, conference calls, general contact
Takes the lead on overseeing management of daily activities on all accounts, as well as troubleshooting with minimal supervision
Write media pitches, press releases, media alerts, photo captions, etc.
Develop and maintain solid relationships with journalists, bloggers and influencers in the real estate, design, architecture and lifestyle spaces
Prepare meeting agendas, notes, etc.
Prepare quarterly PR reports with little to no edits
Begin outlines of quarterly PR plans
Help organize and attend events, including press trips and media tours (if/when needed)
Attend client meetings and/or events if needed
Monitor, engage, assist in providing strategic counsel and brainstorm innovative campaigns on behalf of clients in the digital media space
Recognize if there is a potential client problem and bring it to supervisor’s attention with a suggested solution
Perform in-depth research and analysis of clients Ideate creative media/revenue-driving campaigns, packages, and partnerships for clients
Assist with developing strategic and creative integrated PR initiatives
Stay on top of current industry news, trends and technology
Undergraduate degree in related field
Four or more years work experience in real estate PR; previous experience at an agency is preferred
Understanding of the real estate market, both commercial and residential, and how to incorporate trends seen with clients into larger pitches
Understanding of how to work with influencers in the space if/when needed
Ability to adapt to a fast-paced, multi-tasking, unique work environment
Proven ability to resolve client issues quickly and efficiently
Exceptional written and verbal communication skills
Comfortable working in smaller teams and handling all aspects of client account work
Solid portfolio of secured media coverage including newspaper, magazine, broadcast, and online coverage
Comprehensive knowledge of the real estate PR industry
Working knowledge of social networks (Facebook, X, Instagram, Tik Tok, LinkedIn, etc.)
Working knowledge of Cision, Newswire platforms (i.e. PR Newswire or GlobeNewswire, Google Analytics, Muck Rack, etc.)
